GBP audit & setup
Audit categories, core data, offerings, photos, posts and duplicates.
08 / LOCAL GROWTH
Local SEO & MEO
Connect Google Business Profile, location pages, reviews and local search—optimizing for calls, directions, bookings and visits rather than rank alone.
STRATEGYEXECUTIONLEARNING
WHEN TO TALK TO US
A good time to bring us in.
- 01
Map visibility does not translate into bookings or visits
- 02
Listings, photos, posts and review response vary by location
- 03
Local search, site and social performance cannot be evaluated together
SCOPE
What we do
Bring us in for one defined stage or connect research, planning, execution, and improvement end to end.
Location-page optimization
Align listing and site data while answering location-specific intent.
Review operations
Build ethical request flows, response standards and operational feedback.
Measurement & multi-location
Measure calls, directions, bookings and visits by location and standardize learning.
WHO IT IS FOR
Designed for teams in these situations.
You need more visits to stores, clinics or venues
You need consistent listings and review operations across locations
You need local discovery for domestic and inbound audiences
PRACTICAL PLAYBOOK
How the engagement moves forward.
Each stage defines what we examine, what we decide, and what is needed to move forward.
Audit the local journey
Inspect real local results and competitors across category, product and need queries.
Fix information consistency
Align hours, address, services and booking destinations across listing and site.
Build choice evidence
Use photos, service detail, FAQs and review response to reduce pre-visit uncertainty.
Close the local feedback loop
Feed query and review insight into store operations, social and paid media.
DELIVERABLES
Outputs your team can keep using.
Research, decisions, and operating knowledge are documented so improvement can continue after the engagement.
GBP and local-search audit
Location information and content matrix
Review request and response guide
Location-level action report
ENGAGEMENT EXAMPLE
Local growth for a multi-location service
Listing quality and booking volume vary by location, with no shared explanation.
Standardize information and governance, improve location pages and booking paths, then feed local query and review themes into monthly action.
Evaluate profile actions, calls, directions and completed bookings by location—not rank alone.
* This is an illustrative engagement model, not a performance claim.
MEASUREMENT
Agree how success will be judged.
Local VisibilityProfile ActionCall / DirectionBookingReview Quality
How this connects
Treat local search as one customer journey across location SEO, paid search, social, booking and store operations.
FAQ
Questions, answered.
Can you support a single location?＋
Yes. Single locations focus on catchment and booking; multi-location programs add governance and permissions.
Can you increase our reviews?＋
We do not buy or manipulate reviews. We design appropriate requests to real customers and a response workflow.
Can you support inbound visitors in English?＋
Yes. We align English listings, intent, site paths and review response with Japanese operations.
NEXT MOVE